Privacy Policy
ArmaSEO (“we”, “us”) operates armaseo.com and provides search marketing services to solar and electrical companies in the United States and Australia. This policy explains what personal information we collect, why, and the choices you have. It works together with our cookie policy. Last updated July 2026.
What we collect
- Forms: when you book a call, send a message, or request a profile grade, we collect what you type: name, work email, company, trade, and market. Forms also record the time of submission and the page you sent it from, which helps us stop spam.
- Technical data: our server logs standard information such as IP address and pages requested, used for security and to keep the site running.
- Embedded tools: if you use the Calendly scheduler, Calendly processes the details you enter there under its own policy. We receive the booking you make.
How we use it
- To respond: form submissions are used to answer your request. Replying to an enquiry you sent us does not require any marketing consent.
- To deliver services: if you become a client, we use your information to perform the engagement, governed by the client agreement.
- Marketing emails, only with consent: we send marketing content (such as our field notes) only if you tick the optional box on a form or otherwise clearly opt in. Every marketing email will include a working unsubscribe link, and unsubscribing takes effect promptly. We record when and how you consented.
What we do not do
We do not sell personal information. We do not buy email lists. We do not add enquiries to marketing sequences without consent.
Who processes data for us
We use a small set of service providers to run this site and business: Hostinger (hosting), Google Workspace (email), Calendly (scheduling, only when you use it), and, for client campaigns, call tracking providers as described below. Each processes data only to provide its service to us. If we add a marketing automation platform, it will be listed here before it handles any subscriber data.
Call recording (client campaigns)
Marketing campaigns we run for clients may include call tracking and recording of calls made to those clients. Recording announcements and consent are configured to match the laws of each market (including one-party and two-party consent rules in US states and Australian requirements) before tracking goes live. Recordings belong to the client and are handled under the client agreement.
Retention
Enquiries are kept for as long as needed to handle them and for a reasonable period afterwards. Client records are kept for the duration of the engagement plus the period required for legal and accounting purposes. Marketing consent records are kept while the subscription is active and for a reasonable period after unsubscribing, as evidence of consent.
Your rights
Depending on where you live (including under Australian privacy law, US state privacy laws such as the CCPA, and the GDPR if it applies to you), you may have rights to access, correct, delete, or receive a copy of your personal information, to object to or restrict certain processing, and to withdraw consent at any time. To exercise any of these, use the contact form; we respond within one business day and resolve requests promptly. You will never be charged for a reasonable request.
International transfers
We operate with a distributed team, so information may be processed outside your country, including in the Philippines and by the providers listed above. Wherever it is processed, it is protected by this policy and our provider agreements.
Children
This site is for businesses and is not directed at children. We do not knowingly collect information from anyone under 16.
Changes
We may update this policy as the business evolves, for example when the planned marketing automation goes live. The current version always lives at this URL with its date above; material changes will be flagged on this page.